Run your commercial operations with confidence
Leverage a flexible platform built on deep industry expertise to organize customer information, manage your field operations and drive commercial effectiveness
Mainsail CRM helps life sciences commercial teams break through the limits of traditional CRM platforms and create a hub for their end-to-end field efforts. In addition to allowing teams to update customer data, log interactions and create reports, Mainsail CRM can be a team’s home for field coaching reports, medical info request management, account planning and much more.
EMPOWER THE FIELD FORCE
Mainsail CRM is built to meet the needs of busy field teams. Using the web or native mobile app and clean user interface, teams can easily log interactions and do their jobs more efficiently and effectively.
MAINTAIN DATA INTEGRITY AND COMPLIANCE
Without accurate and comprehensive customer data, a commercial team will struggle to act with confidence. Mainsail CRM includes validations to prevent errors and a built-in integration with MedPro to help teams easily input complete and accurate information about HCPs.
INTEGRATE SEAMLESSLY
CRM systems must connect seamlessly with business intelligence tools, data warehouses and more. Where some CRM systems struggle to make these connections, Mainsail CRM smoothly pulls and pushes data between third-party systems, other Mainsail modules and Beghou’s ARMADA cloud data warehouse.
CAPITALIZE ON INDUSTRY EXPERTISE
Beghou built Mainsail CRM to address the unique needs of life sciences companies. Users of Mainsail CRM can leverage this deep domain knowledge during implementation and beyond. Beghou experts implement, configure and optimize the platform alongside customers.
EMPOWER THE FIELD FORCE
Mainsail CRM is built to meet the needs of busy field teams. Using the web or native mobile app and clean user interface, teams can easily log interactions and do their jobs more efficiently and effectively.
INTEGRATE SEAMLESSLY
CRM systems must connect seamlessly with business intelligence tools, data warehouses and more. Where some CRM systems struggle to make these connections, Mainsail CRM smoothly pulls and pushes data between third-party systems, other Mainsail modules and Beghou’s ARMADA cloud data warehouse.
MAINTAIN DATA INTEGRITY AND COMPLIANCE
Without accurate and comprehensive customer data, a commercial team will struggle to act with confidence. Mainsail CRM includes validations to prevent errors and a built-in integration with MedPro to help teams easily input complete and accurate information about HCPs.
CAPITALIZE ON INDUSTRY EXPERTISE
Beghou built Mainsail CRM to address the unique needs of life sciences companies. Users of Mainsail CRM can leverage this deep domain knowledge during implementation and beyond. Beghou experts implement, configure and optimize the platform alongside customers.
Overcome
CRM Limitations
Common CRM Challenges | Mainsail CRM Solutions | |
---|---|---|
Integrations | Clunky integrations with third-party systems | Seamless integration with third-party platforms |
Add-ons | Pricey add-ons to unlock full platform capabilities | Additional modules and non-CRM functionality available |
Configurability | Time consuming and expensive to customize | Configurable to meet user needs |
Implementation | Need for third-party implementation teams | Dedicated implementation and configuration support
|
Ease of use | Difficult to tailor user experience | Easy, on-the-go updating of call and customer information |
Common CRM Challenges | Mainsail CRM Solutions |
---|---|
Clunky integrations with third-party systems | Seamless integration with third-party platforms |
Pricey add-ons to unlock full platform capabilities | Additional modules and non-CRM functionality available |
Time consuming and expensive to customize | Configurable to meet user needs |
Need for third-party implementation teams | Dedicated implementation and configuration support
|
Difficult to tailor user experience | Easy, on-the-go updating of call and customer information |
MAXIMIZE YOUR
CRM EXPERIENCE
Built on the robust data analytics infrastructure of the Mainsail commercial excellence suite, Mainsail CRM meets the needs of stakeholders across life sciences organizations. And each organization can make the platform its own, self-branding it and adding modules for everything from call planning to incentive compensation.
CUSTOMIZE FOR SALES
AND MEDICAL
Both commercial and medical teams can use Mainsail CRM via separate, walled-off views. The Beghou team can create medical-specific views that exclude sales data and activity and include medical-specific functionality such as tracking of non-sales interactions. Companies can customize views and access for different teams and roles to ensure compliance.
and medical
patient data.
ADD FULL, ACCURATE DATA
Data integrity is paramount in the life sciences industry. Without quality controls around data management, teams end up with duplicates, inaccuracies and data they can’t trust. Mainsail CRM guards against errors and helps users enter verified, up-to-date information about HCPs.
ENABLE FIELD SALES ACTION
Mainsail CRM helps the field sales force do its job. Reps can log call activity, update customer information, engage with HCPs, acknowledge coaching reports and more in the platform. And reps can access the platform through the Mainsail mobile app for ease of use.
case study: SPECIALTY THERAPEUTICS COMPANY GAINS INSIGHT
- Validations to prevent bad data from entering the system.
- Interactive maps of customer locations.
- Document repository with incentive compensation materials.
- CNE request forms.
- Field coaching reports.
as it grows.